TAKE YOUR BUSINESS TO THE NEXT LEVEL WITH DIGITAL MARKETING

Based in beautiful Cairns in far north Queensland, our digital marketing agency looks after customers Australia wide. We aim to help optimise your business by introducing decades of insight and expertise into your digital marketing strategy. Take the stress out of managing your business in the digital realm, free up more time for your team to do what they do best and more importantly…  for life. Let us help your business embrace the change.

DIGITAL MARKETING HAS REPLACED YOUR SALES TEAM

The old school sales team has been replaced by your digital marketing, with your website as the foundation. Consumers carry out research online before they engage with your business, they’re familiar with your best offers, your competitors, and what people are saying about your products and services.  Visiting your physical business and engaging with the sales team is a formality that people will do their best to avoid. Online shopping carts and self serve options are quickly becoming a preference; the line in the sand between sales and marketing has been washed away. Digital marketing is now working 24/7 as the most valuable member of your sales team.

Google Rating
5.0
Based on 18 reviews

3 FOOLPROOF STEPS
TO EXPLODE YOUR SALES
IN 90 DAYS

These steps are tailored to help businesses in the professional services and consulting sector reach growth rates like never before. We’ve helped businesses of all shapes and sizes across all industries take their sales to the next level. It all begins with these 3 simple steps.

THE DATA BEHIND DIGITAL MARKETING

We’ve all heard “Just GOOGLE it”, that’s just what we do. When it comes to buyer behaviour; it doesn’t matter if we’re looking for a local retail outlet, online purchases or  just enjoying window shopping on steroids.  We have a tendency to look online, so it shouldn’t be a shock that it’s within your industry too. 94% of businesses were found by the Acquity Group to do some form of research online before buying. Forrester Research suggests 74% of these businesses conduct more than half of their purchasing research online, even when it comes to offline purchases. While Brafton found 71.3% of B2B buyers would prefer to do almost all of their own research online. Make sure your business is making the right impression.

THINKING IT’S TIME TO INVEST IN DIGITAL MARKETING; YOU’RE NOT ALONE

Websites have gone from being a novelty to a primary core strategic focus for businesses, taking over the role of sales in your business.  52% of business owners are prioritising their website as an area for improvement to gain competitive advantage within the next 12 months. They’ve recognised the value of their website as a powerful marketing tool for their business. Close behind at 37% online marketing has also become a high priority for business owners looking for growth. This puts a large focus within businesses today on improving their digital marketing strategy to out compete in their industry. Don’t be left behind.

WHAT OTHERS ARE SAYING

We approached the Fluidity HQ team to create a website for the Australian Marine Turtle Symposium. Not only did they do an incredible job on the website, but they came on as a sponsor as well. The ongoing support in the lead up, during and after the event was first class. Great to work with a socially conscious business. Cheers Chris and team
Kate Hofmeister
Kate Hofmeister
Thank you for providing all of your support to us about digital marketing - in particular your advice on social media marketing and online advertising. We've had some amazing results!
Shakti Mats New Zealand
Shakti Mats New Zealand
Great service and friendly expert technicians. Very happy with the support and service over the years.
Paige Sinclair
Paige Sinclair
Thank you so much for the quick service and great visuals! The offer of a website for our non-profit was greatly appreciated!
Shai Ager
Shai Ager
Thank you so much for the quick service and great visuals! The offer of a website for our non-profit was greatly appreciated!
Shai Ager
Shai Ager
Really great work, responsive and fully accommodated our needs, thanks Fluidity!
Daniel Sait
Daniel Sait
Highly recommend.Great customer service, great communication and amazing results.Thank you
joshua hale
joshua hale
Highly recommend.Great customer service, great communication and amazing results.Thank you
joshua hale
joshua hale

CLAIM YOUR FREE STRATEGY SESSION

Discover the tweaks you can make to your digital marketing to drive sales.

CONSUMER BEHAVIOUR HAS CHANGED; BUT HAS YOUR BUSINESS?

Society views the shopping experience in a different light, real-world sales people no longer add value to the sales process. Sales teams are avoided, seen as an inconvenient formality or a support team when we’re confused. Even in niche markets, where knowledgeable sales people use to be the gatekeepers of information. Now it’s freely and conveniently available online by experts and enthusiasts alike. Not to mention your competitors. This is reflected in a study by Shoppertrack in 2017, which found a 5% fall in foot traffic in retail outlets while online sales have seen a further 10% growth.

THE WRITINGS ON THE WALL FOR SMALL BUSINESS

This is reflected in the way we interact with big business. Self checkout at your local shopping centre, teller-less banks, touch screen ordering at fast food venues… and it’s working. In 2018 a SOTI consumer survey found 66% of shoppers would rather use “self-serve” over interacting with staff. This trend is flipping the traditional roles of sales and marketing. Now marketing is supported by sales, and sales are made by marketing. Sales staff have less control and influence over purchasing decisions, the impact and power is left to the efficacy of your digital marketing.

WHAT DOES IT ALL MEAN?

With consumers trending towards a digital buyer process; it’s simple. Having bad digital marketing results in lost sales,  customers, cashflow, stability and opportunity for growth. Don’t be reactive, focused on the struggle and constant fight for market share – implement and invest in a strategy, built around buyer behaviour and driven by data to dominate in your market.

COMPANIES WE’VE WORKED WITH

Dolphin Marine Magic
Steve Black Electrical
Red Rooster
Beds R Us
Hotel Maleny
Lime Mexican
Jessica Leigh Yoga
Nambucca Shire Council
ANT Communications
Kristen Lovett Accounting Services
Withers Homes
Coffs Harbour Council
No Worries Curries
Coolum Screens & Blinds
Simply Better Tax
Villa Alchemy
Coffs Harbour Animal Rescue Trust
Tyrepower